As part of the “What I Want My Daughter to Know” series, I’m sharing on behalf of Ten Thousand Villages today – and thrilled for the opportunity to share my heart on what I want my daughter to know about fair trade.
Child, these days we’re doing our best to teach you to play with others. You’re pretty good for your twenty-six months of experience, but playtime is often a losing battle when combining multiple two-year-olds and a room full of toys. Regardless of what you already have in your hand, it always seems that what your friend has is what you want. There are howls and tears and pinching and chaos when the situation seems unfair. Even we adults can be so embarrassingly loud, pitching fits when we feel that life isn’t fair to us.
“The most fulfilling thing about working in fair trade? Definitely the amazing trading relationships Sasha has developed,” says Roopa Mehta, CEO of Sasha Exports.
“Sasha’s partnerships with workshops – and with our trading partners around the world, like Ten Thousand Villages – all make me so pleased. Every single one of these groups has overcome challenges to get where they are today.
“Fair trade is growing, and I can’t imagine doing anything else with my life.”
“It’s virtually impossible to grasp … the challenges these people surmount to get a rice crop planted, harvested, and brought to market,” says Stacey Toews, Co-Founder & Communications Catalyst at Level Ground Trading, one of Ten Thousand Villages’ long-term partners.
UNESCO declared the Philippine Rice Terraces a World Heritage Site in 1995 within the “living cultural landscape” category. People of the Ifugao ethnic group have occupied and grown rice on these terraces for more than 2,000 years.
November is here! And as anyone who has ever worked in retail knows, this is the week that kick-starts the holiday season into high gear. Exciting? Absolutely! Our stores and warehouse are brimming with unique gifts we can’t wait to share with you.
But here’s something else new we’re excited to reveal: Our ’Tis the Reason campaign.
All year, we’ve worked hard to understand what current and new customers truly want from Ten Thousand Villages. You spoke, we listened – and we have created a campaign that not only excites and motivates, but also incorporates our longstanding values that remain strong and true.